DOWNSTAGE MEDIA BLOG

SOCIAL MEDIA STRATEGY, MESSAGING, AND EMAIL MARKETING TIPS

Why Should I Take the StoryBrand Marketing Assessment?
Helpful Tools, StoryBrand, StoryBrand Marketing Assessment, Downstage Media Annie Schiffmann Helpful Tools, StoryBrand, StoryBrand Marketing Assessment, Downstage Media Annie Schiffmann

Why Should I Take the StoryBrand Marketing Assessment?

It’s aggravating filling out long, unnecessary forms on websites. But you keep getting pointed towards the StoryBrand Marketing Assessment and its promise to show you why your marketing isn’t working. In this breakdown you’ll learn what the assessment asks, why bother to take it, what you get in the marketing report, and how it’s used in our work together. By getting comfortable with the assessment, you can know the steps to take to build your brand on solid ground.

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Why You Need a Brand Playbook
Messaging, StoryBrand, StoryBrand Marketing Assessment Annie Schiffmann Messaging, StoryBrand, StoryBrand Marketing Assessment Annie Schiffmann

Why You Need a Brand Playbook

Among one of the most annoying daily occurrences in work is knowing you have a piece of information somewhere on your computer and can’t find it. It becomes especially frustrating when you’re trying to come across it in a hurry: the font you need to make today’s social media image, or the logo you have to submit to the podcast producer. A Brand Identity Playbook helps you have all of this information - plus vital messaging for your organization - in one place. Let’s break down how to create one, and what needs to go into it.

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