DOWNSTAGE MEDIA BLOG
SOCIAL MEDIA STRATEGY, MESSAGING, AND EMAIL MARKETING TIPS
Advantages of Working with a Mailchimp Pro Partner (even if you don’t have Mailchimp)
Email marketing has gotten more sophisticated. So even platforms like Mailchimp that may have seemed simple when you first signed up, require a little know how in order to get your money’s worth out of it. This blog post breaks down why working with a Mailchimp Pro Partner can help you get the results that you want so you can use email marketing to gain and retain clients.
A Week of Zero Conversions: Week 8
This week’s Email Signup Experiment took an unexpected turn—zero conversions despite steady traffic. What went wrong? We break down the data, analyze possible causes, and outline next steps to get signups back on track.
Signs of Progress Email Signup Experiment: Week 7
This week’s Email Signup Experiment revealed a surprising boost in signups, with the pop-up and sticky footer leading the way. But high-traffic blog pages still aren’t converting. See what’s working, what’s not, and the next steps to optimize our strategy.
Expanding What We Track Email Signup Experiment: Week 6
Tracking the right data makes all the difference. This week, we uncovered signups from unexpected sources, proving that expanding what we measure is just as important as optimizing how we capture leads.