DOWNSTAGE MEDIA BLOG
SOCIAL MEDIA STRATEGY, MESSAGING, AND EMAIL MARKETING TIPS
How do I use MeetEdgar with the PAGER method for social media?
Business owners hate how much time social media eats up in their day-to-day operations. Automating content - versus simply scheduling it - frees up hours every week. At Downstage Media, our favorite tool for scheduling and automating content is MeetEdgar. Let’s break down specifically how we use it with the PAGER method for our clients, so you can figure out if it’s the right tool for you.
20 Takeaways from the 2023 Creator Economy Expo
Creator Economy Expo is a conference designed for content entrepreneurs who are building audiences - and businesses - via podcasts, blogs, newsletters, and social media. This year’s event was full of aha moments and takeaways. In this blog post, I’ve distilled twenty of those moments down for you so you can make the most out of what you’re publishing.
Fly Far and Fast with Small Business Flight School
Owning a small business is often compared to throwing yourself off a cliff and building an airplane on the way down. Guest contributor Ali J. Taylor discusses his new program so small business owners get the support they need to maximize what's working and fix what isn’t.
Why Does Downstage Media Use Bookshop.org?
If you’ve clicked on a book recommendation from me, odds are good that you’ve been sent to BookShop.org. But what is this site? Why not use Amazon? Here’s why we recommend books through this site, and how buying books from Bookshop.org supports not only Downstage Media, but your favorite indie bookstore as well.
Mailchimp Certification, What Does It Mean? A Guide.
It can be hard to make the most of your email marketing. You don’t have the time to learn how to send out more than a quick blast but you don’t have the time to learn anything more. Annie Schiffmann is Mailchimp Certified and takes you through how that special training can help you reach your goals for your company.
How Can You Put Your Marketing on Autopilot This Summer?
It can be easy to feel envious of people enjoying the long days of summer when you're trying to get your projects off the ground. A new offering from Downstage Media is designed to put your marketing on autopilot because after the past two years you deserve a great summer.
Common Questions with Done for You Services from Downstage Media
Before investing in your marketing, it’s normal to have questions. Here are some of the concerns that come up the most often for our clients before they hire Downstage Media to take care of their messaging, strategy, or email marketing.
Set Aside 20 Minutes Each Day to Do This
Most people’s days are spent in reacting mode: answering emails, responding to texts, and fulfilling the jobs that they’ve been hired for. By taking twenty minutes out of each day - and accomplishing these three simple tasks - you’ll be more proactive and creative while nurturing real relationships (business or otherwise).
When Should I Post to Social Media?
Understanding the best time to post for your brand on social media can be tricky. Most of the pros will tell you to “test and see what works for your audience.” But if you’re not into conducting a science fair-type experiment just to figure out the best time to post to Instagram, read on.
Mailchimp's Key Areas to Focus on So Emails Get Read
No one wants to spend time crafting an email that will be ignored. Learn these best practices gleaned from Mailchimp’s Content Optimizer to get your audience to actually read the emails you send out.