Most businesses aren’t losing customers because their product is bad. They’re losing customers because their marketing is too hard to understand. Downstage Media’s upcoming live session, How to Talk About Your Business So People Actually Buy, will teach founders and B2B business owners how to simplify their talking points so customers engage faster and buy with more confidence.

Most founder-led brands generate ideas faster than their teams can publish them. In this live workshop, Annie Figenshu introduces the Content Production Team framework, a simple system that helps small teams publish content more consistently without overwhelming the organization.

A cozy table. Sharp minds. And one very good reason to keep talking marketing offline. Here’s what happened at the first Marketing Algonquin.

Confused about StoryBrand Certified Guide vs Coach? Here’s what changed, why it changed back, and what it actually means for your marketing.

When Ari Siegel, founder of History By Mail, landed a coveted spot on Shark Tank, he turned to Downstage Media for help crafting a pitch that would resonate with both the Sharks and millions of viewers. Here’s how we shaped the message, rehearsed every word, and got ready for a once-in-a-lifetime moment on national TV.

I’ve returned to my maiden name, Annie Figenshu. If you’re searching for Annie Schiffmann or wondering what the name change means, here’s the clear answer and what hasn’t changed about my work.

Struggling to find a marketing partner you can trust? You’re not alone. At Downstage Media, we understand the challenges and have built our reputation on earning the trust of clients just like you. With our Referral Madness program, you can save big while helping your friends grow their businesses. Refer a friend today, and both of you will enjoy 15% off your next invoice. It’s a win-win—join the Referral Madness and start sharing the love!

Our email inboxes and social media feeds are overloaded with marketing advice. It’s easy to tune it all out. But small adjustments to your content marketing strategy can make a big difference in your results. In this blog post, you’ll learn about Downstage Media’s PAGER zine and how you can get practical, tactical ideas sent straight to your door.

Business owners hate how much time social media eats up in their day-to-day operations. Automating content - versus simply scheduling it - frees up hours every week. At Downstage Media, our favorite tool for scheduling and automating content is MeetEdgar. Let’s break down specifically how we use it with the PAGER method for our clients, so you can figure out if it’s the right tool for you.

If you had a goal of going to the gym regularly, you wouldn’t start by going seven times a week. Or, if you did, you probably wouldn’t be able to keep that up for long. Posting on social media is the same way. In this blog post, you’ll learn a sustainable way to post 4-5 times a week. By gradually building up to this pace you’ll be able to keep up with both your social media marketing and everything else you have to do in your business.

Building customer relationships. Growing audience. Growing customer relationships. Building audience. That’s the marketing mantra for many companies. If you’re not building relationships with your current customers, you are always on the lookout for new ones. And if you’re always on the lookout for new customers, you are missing out on opportunities to keep your customers coming back to you.

Let’s break down the final stage of the 3-Stage Marketing Strategy. Here we’ll discuss ongoing content and sales so that you know what to focus on in your marketing in order to build relationships and grow audiences. Or, is it the other way around?

Some online summits are a little… thin with speakers pitching more than presenting. It’s hard to know if the Coach Builder Summit is going to be worth carving out two days of your schedule for. Let’s go through what Coach Builder Summit is, plus give you 5 insider tips you may not have considered. When you see more info about it cross your desk, you'll be confident that you thought through your decision.

It can hurt to not hit your goals. But not making them can be worse for your business to grow. In this blog post, you’ll learn how I went about increasing 2023 revenue 175% from 2022. And the ways that I took my time to take Downstage Media to the next level.

You’ve heard that social media posts with links in them don’t get in front of as many people. So what can you do? Read this blog post for step-by-step instructions on how to make no click content with the PAGER method so your reach doesn’t get throttled.

Simple Social Media is available for pre-sale and you are thinking of getting a copy for yourself. Something weird is going on, though, on the website it says that you can buy them in bulk - in groups from ten to two hundred. Now why in the world would you need that many copies of one book? Here you’ll learn why multiple copies will benefit you and your business.

Get the scoop on why the book Simple Social Media won’t be available on Amazon at first, what to expect when it does become available, and why that is good for you! Learn how SMBs will benefit from this new marketing resource!

October is a great time to give your social media presence a fresh boost and optimize your content for maximum results. A refresh may be just what’s needed to boost your visibility and stand out amongst the crowd. With these updates, you can effectively showcase your brand's story, captivate visitors, and grow your business. In this blog post, we'll explore seven key areas to focus on for “Optimize October.”

Every makeup kit needs a good foundation and so does every marketing strategy. Stage 1 of the 3-Stage Marketing Strategy is all about the foundation your brand needs to put its best face forward. Learn the initial steps to take for lasting, sustainable success.

When you’re running your own marketing, it’s hard to know where to focus first. Making a haphazard choice can set you back months - and thousands of dollars. In this blog post, you’ll learn the three key stages every successful marketing strategy needs - from foundational elements to automated systems to ongoing content. With these in place you will reach new audiences and foster engagement with old ones. All without having to worry if you’re putting your efforts in the wrong place.

You don’t want to be taking some time off in the summer without a good read. And you don’t want the summer to go by without working on yourself just a little bit. Here you’ll learn which personal and professional development books are going in mine and Ali J. Taylor’s beach bags. Squeeze one of these into your reading line up and end the summer better prepared for when things kick in this fall.